LA Pride – LA PRIDE

Please help us support our community partner, the Red Cross LA Region, or donate much-needed items by visiting our Amazon donation registry.

LA Pride x American Red Cross LA Region

The Red Cross LA Region is a longtime LA Pride alumni. Now it’s our turn to support them. Please donate to ensure your fellow Los Angelenos are getting the help they need.

For help, call the Red Cross free 24/7 multilingual Disaster Distress Helpline at 1-800-985-5990.
If you’ve been impacted by the fires, you may be eligible for assistance. Apply at DisasterAssistance.gov or call FEMA: 1-800-621-3362.
Find a shelter.
Help find a missing loved one.

LA Pride Amazon Donation Registry

We’ve created a donation registry on Amazon so you can purchase the items most needed or requested by firefighters, frontline workers, volunteers, and anyone in the affected areas of the Palisades and Eaton Fires.

Choose from snacks and masks, socks and blankets, personal care products, diapers, and more, and have them shipped directly to our longtime Pride Makes a Difference partner, Big Sunday.

Thank you for standing with LA Pride and your neighbors. Your purchase will bring hope and help to those who need it most.

We love this city, we love our LA Pride community, and we will rise!

RED CROSS DONATION PAGE

AMAZON DONATION REGISTRY

LA Pride also recommends these organizations

Laurel Foundation GoFundMe campaign
Our dear friends at The Laurel Foundation are located in Pasadena, and serve trans and nonbinary youth and their families, and families living with HIV/AIDS that live in the affected areas of the Eaton Fire. Many have been displaced and are living in motels and hotels, with one set of clothes, and no way to cook meals. Your donation will be used to help families buy meals and purchase essentials.
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Big Sunday
Our longtime Pride Makes a Difference partner serves multiple at-risk communities all over Greater LA, and works with dozens of small nonprofits to distribute food, hygiene kits, support resources, or even just messages of love and joy to trans youth, homeless folks, low-income seniors, and many more.

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LA Fire Department Foundation
The Los Angeles Fire Department (LAFD) have been absolute heroes and literal lifesavers during the unprecedented fires that have ravaged our beloved city. The Foundation is the official nonprofit of the Los Angeles City Fire Department, and purchases tangible resources to help firefighters protect the people of LA with vital equipment, and critical programs.

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LA Regional Food Bank
Founded in 1973, the LA Regional Food Bank is almost as old as LA Pride. They’ve distributed more than 1.9 billion pounds of food, collected from hundreds of resources, and with the help of hundreds of thousands of yearly volunteers. In ordinary times, they serve more than 900,000 people, monthly. Now with tens of thousands of newly displaced neighbors, their work is more important than ever.

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Eaton Fire Response Fund
The Eaton Fire has profoundly affected the Pasadena and Altadena community, including Black neighborhoods, middle-class folks, and tens of thousands of children. Some have lost homes, and all of are feeling the impact in one way or another. In collaboration with district leadership, the Pasadena Educational Foundation is stepping in to assist where help needed most. Donations will help address immediate needs and ensure resources reach schools and families as they navigate this crisis.